Areas of Focus:
Process Automation, B2B2C Marketplace, Analytics, Customer Engagement, Funnel Optimization, Business Development & Outreach
Educated customers are the key to driving down solar acquisition costs. The SolarPulse initiative brought Tendril’s our big-data capabilities to drive dynamic content to match explicit and implicit customer needs. Led product roadmap and collaboration with engineering and creative teams through four major product releases, two brand designs, and data-based product iterations. Outperformed industry standard lead-conversion rates by 600%.